Thomas Chan

Co-Founder and Operations DirectorExpertprofile.ai

10 years of experience. Master of Commerce, UNSW; Master of International Public Affairs, HKU. Previously: Bybit, Endowus, HSBC.

About Thomas

Thomas is passionate about all things content and systems. Having spent almost a decade in UX writing, he finds the greatest satisfaction in crafting content that is succinct, streamlined and conversion-friendly.

Now, he focuses his efforts on building automated systems that generate content with layers of governance and brand soul while meeting user needs. Basically, AI without the slop.

When he's not building or writing, Thomas is juggling marathon training and looking after his toddler son. You can find more of his work at https://www.thomasbuildscontent.com and his new venture https://expertprofile.ai/.

Articles by Thomas

Using a content designer’s strengths to lead retrospectives and improvements
Using a content designer’s strengths to lead retrospectives and improvements
Thomas Chan, Head of Copy & Translations, covers how content designers should leverage their unique skills in a product workflow.
Thomas Chan
June 11, 2026
Feature
Applying Agile principles to content design
Applying Agile principles to content design
Thomas Chan, Head of Copy at Bybit, shares how he uses Agile concepts to manage his content design team.
Thomas Chan
October 6, 2025
Editorial
Making AI Copy Human: A Content Designer’s Guide
Making AI Copy Human: A Content Designer’s Guide
Thomas Chan, Head of Copy at Bybit, shares how to maintain humanity in the world of AI copy.
Thomas Chan
September 26, 2025
Editorial
How to become a more proactive content designer (even when you're moving fast)
How to become a more proactive content designer (even when you're moving fast)
Thomas Chan, Head of Copy at Bybit, shares his advice on how to maintain governance and consistency while moving fast.
Thomas Chan
April 9, 2025
Feature